Sunday, May 13, 2007
Every business is trying to sound cool these days. Not sure if this is a new thing but I noticed Sree Krishna Collection is aggressively marketing itself as SKC. And Naidu Hall is calling itself NaiHaa (sounds like the thamizh name for Chihuahua!)
A few years ago in Chennai, my friend took me to this place in Triplicane called MIS. Murugan Idli Shop!!
The other naming convention that amuses me is the appendage of the word "world" to a not-so-big shop's name. Electronics World, Furniture World, Computer World... Near my house is this little stall that accommodates only one standing person and one hanging clump of meat that's called Mutton World (this one's my favourite!). It IS a small world, in this case !
I'm thinking of changing this blog's name to OJS. Or should it be Orangeworld?